Feature - #Startups : How to set up your accounts
It may not help you sell a product to any great extent, but accounting is very much the pulse of any business. Expenses, income, budgeting and cash flow all need to be taken care of; regardless of how big or small the company is.
Unless you're actually an accountant, the word 'accounting' probably brings up images of tables covered with spreadsheets, snapped pencils and long nights ahead. If you're just starting out, this feeling is probably amplified, but you must be aware that poor bookkeeping at the gate could not only delay your project in the short-term - it could come back to haunt you over the long haul.